_Pollux writes_:
You’ve seen it in the news a lot recently. You’ve seen it online. It graces the sides of unsafe oil rigs. It’s the BP logo.
The sunburst logo debuted in 2000 in an explosion of green, white, yellow. The logo unveiling was accompanied by mythological references to Helios, the Greek god of the sun (and the father of Phaëton, who irresponsibly set the earth on fire).
Greenpeace rightfully mocked the logo after its debut. Margarit Ralev “writes”:http://logoblink.com/2009/06/18/greenpeace-laughs-at-bp-logo/ about an incident in which Greenpeace handed out fake copies of the _International Herald Tribune_ at a summit in Brussels.
The newspaper included a satirical BP advertisement that proclaimed: “When we greened our identity, we felt confident that cosmetic changes would be enough.”
Corporate logos are tied to identity, but they reveal nothing about a company beyond the image they wish to project. Cosmetic changes are meaningless without management, structural and safety modifications that would have avoided, for example, the Deepwater Horizon disaster. When dictators come to power, they change flags, coins, country names, and city names, and care much less about improving the lot of their people.
Cosmetic changes are simply easier. It’s much easier to change one’s stationary than it is to reform Station 42872 (“Deepwater Horizon”).
And now the Gulf of Mexico isn’t seeing friendly sunrays of green and yellow, only an ocean of fire, gooey emissions, and dead porpoises. We don’t see sunbursts on the news, only burst pipes.
_Star Wars’_ evil Galactic Empire also had a logo:

Perhaps it’s time for BP to perform another redesign:

_Pollux writes_:
On a recent trip to New York, I was accompanied by Jules Feiffer’s autobiography, Backing Into Forward (published by Nan A. Talese). Between snatches of fitful, airborne sleep and occasional glances at a muted version of _Hachiko: A Dog’s Story_, Feiffer’s book served as a great and inspiring companion.
_Backing Into Forward_ can be read non-linearly. Feiffer’s book reads less like a traditional autobiography than a collection of self-contained, stand-alone essays. Like Feiffer’s comic strips for _The Village Voice_, each piece throws light on a particular anxiety, time period, or person. _Backing Into Forward_ has chapters named, for example, “The Jewish Mother Joke,” “Hackwork,” “Mimi,” “Lucking Into the Zeitgeist,” and “Process.”
The chapter named “Process,” for example, consists of a single page. Feiffer describes his process for arriving–or not arriving–at a completed comic strip. “I’d be humming along nicely–and then I’d arrive at what should have been the last panel without a thought in my head. I didn’t know how to end the thing. So I’d stash the idea in a drawer and forget it. A year or ten or twenty-five went by and, searching for something else, I’d come across the unfinished idea. Thirty seconds later the ending would announce itself. I’d draw it and send it in. Twenty-five years in the making: a comic strip.”
Feiffer skips backward and forward into time as he writes about his childhood in the Bronx, his journey to the West Coast and back again as a hitchhiker, his time in the army, his mother, his rise to fame, and his entry into the world of comics via work as Will Eisner’s gopher and subsequent ghost writer. As he tells it, Feiffer was a wimpy kid who found refuge in the world of comics. As a young man, he was tongue-tied and awkward around women. Feiffer is funny and honest about what fame did to his relations with women: now _they_ had to nervously come up with an opening line if they wanted to talk to him.
The same distinctive voice that reverberates through _Sick Sick Sick_ and _Feiffer_ is here: Feiffer is both acerbic and candid about his childhood, talent, family, doubts and frustrations (both sexual and creative), and fears (most of all, his fears). But it is an autobiography about hope and determination as well: nothing, not even a Korean War-era draft, an overbearing mother, or heartbreak- could stop Feiffer’s goal of becoming a comics artist.
Feiffer’s work appeared often in The New Yorker, but, interestingly, he writes that it was the dream of newspaper work that propelled him towards his goal. “Although I had been an admirer of _The New Yorker_ since childhood, the magazine had never played a part in how I worked or thought about work… [A]s much as I loved the work of Peter Arno, Charles Addams, Whitney Darrow, George Price, Helen Hokinson, Gluyas Williams, Alan Dunn, Sam Cobean, Frank Modell, and other _New Yorker_ regulars, I could not imagine myself appearing in their magazine.”
It is his candor that made his comics, plays, children’s stories, and screenplays unique and mordant examinations of American Anxiety from the Vietnam era to our present decade. Feiffer is still relevant. His “Obama! Ourbama!”:http://www.jeanalbano-artgallery.com/feiffer-exhibit/feiffershow.html print captures the optimism that took hold of many of us at the beginnings of 2009, sizeable shreds and shards of which still remain.
_Backing Into Forward_ includes many illustrations and photographs, and it ends with three pages of drawings in a chapter called “Last Panels.” Feiffer, in tux and top hat, ends with a _Sick Sick Sick_-style farewell: “Now the great thing about being a cartoonist…is that you can draw yourself as anyone you like….So excuse me…As I finish my dance.”

_Pollux writes_:
Wikipedia looks different today. That’s because the Wikimedia Foundation has revamped the site, including “redesigning”:http://blog.wikimedia.org/2010/05/13/wikipedia-in-3d/ its “puzzle globe” logo.
Now we have improved search suggestions, so if you start to type in, for example, the word “punctuation,” you get the suggestions below.

What is “Punctuation (chess)”? Acccording to the article, chess commentators use punctuation marks to designate whether a chess move was bad or good.
The Google-like search suggestions are definitely an improvement. Google in fact donated two million dollars to Wikipedia in February. Google’s own collaborative encyclopedia, Google Knol, at its release dubbed a “Wikipedia killer,” is not even guilty of minor assault.
For editors, Wikipedia has revamped the toolbar designed to make editing much easier and intuitive. Wikipedia is encouraging feedback, and has a submission form at their New Features section.
A revamp of Wikipedia was inevitable as the online encyclopedia reached maturity. Whether the revamp is a real improvement or just a series of cosmetic changes remains to be seen, but to use my newfound knowledge of chess punctuation, **!?** (interesting move).